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Juliana Paes

Juliana Paes

Personal Details :

  • Full Name: Juliana Couto Paes
  • Date of Birth: 26 March 1979
  • Place of Birth: Rio Bonito, Rio de Janeiro, Brazil
  • Nationality: Brazilian
  • Ethnicity/Descent: Mixed (Portuguese, African, Indigenous, some Syrian/Lebanese)
  • Height: 1.70 m (5 ft 7 in)
  • Weight: ≈ 56 kg (123 lb)
  • Body Measurements: Approx. 34‑24‑36 in (86‑61‑92 cm)
  • Hair Color: Dark Brown
  • Eye Color: Dark Brown
  • Alma Mater: Escola Superior de Propaganda e Marketing
  • Years Active: 2000–present
  • Spouse: Carlos Eduardo Baptista (married 9 September 2008)
  • Children:
    • Pedro Paes Baptista – born 16 December 2010
    • Antônio Baptista – born 21 July 2013
  • Parents: Carlos Henrique Paes (father), Regina Couto (mother)
  • Siblings: Carlos Henrique Paes Jr., Mariana Paes, Rosana Paes
  • Religion / Spiritual Practice: Raised in Umbanda; spiritual practices include Afro-Brazilian traditions and Spiritist influences
  • Football Club: Supporter of Vasco da Gama
  • Estimated Net Worth: Around US $130 million

Social Media Presence :

Career Overview :

  • Beginnings (1998–2000): Started as an extra in Malhação (1998), first credited role as Ritinha in Laços de Família (2000).
  • Early Success (2001–2005): Supporting roles in O Clone (2001), Celebridade (2003), and América (2005).
  • Commercial & Modeling Recognition (2004–2006): Appeared on the cover of Playboy in 2004 and was featured among the “100 Sexiest” in 2006. Became a spokesperson for brands like Colorama, Hope, Arezzo, and Vivara.
  • Breakthrough as Lead (2009): Rose to international fame with the role of Maya Meetha in Caminho das Índias, a highly acclaimed telenovela.
  • High-Profile Telenovelas (2012–2019): Starred in major TV productions including Gabriela (2012), Meu Pedacinho de Chão (2014), Totalmente Demais (2015), A Força do Querer (2017), and A Dona do Pedaço (2019).
  • Recent Guest & Special Roles (2022–2024): Appeared as Maria Marruá in Pantanal (2022), played Jacutinga in Renascer (2024), and led Netflix’s original series Desperate Lies (Pedaço de Mim) as Liana.
  • Film & Dubbing Highlights: Acted in films such as Bed & Breakfast (2010), Casa da Mãe Joana (2007, 2013), and Dona Flor and Her Two Husbands (2017). Voiced Tigress in Kung Fu Panda and performed in other animated films.
  • Broadcast Transition (2022): After more than two decades with TV Globo under contract, she moved to a freelance/project-based format, allowing more creative flexibility.
  • Advocacy & Public Image: Known for championing social causes, diversity, and women’s rights, while maintaining a strong media and brand presence.

Personal Life & Interests :

  • Marital Status: Married to businessman Carlos Eduardo Baptista since September 9, 2008.
  • Children: Mother of two sons — Pedro (born December 16, 2010) and Antônio (born July 21, 2013).
  • Hometown: Born and raised in Rio Bonito, Rio de Janeiro, Brazil.
  • Family: Eldest of four siblings. Her parents are Carlos Henrique Paes and Regina Couto.
  • Spiritual Beliefs: Raised in Umbanda; expresses interest in Afro-Brazilian spiritual traditions and Spiritism.
  • Education: Studied communications and marketing at Escola Superior de Propaganda e Marketing (ESPM).
  • Languages: Native Portuguese speaker; has worked in projects requiring English and Spanish.
  • Hobbies: Yoga, dancing, reading, and spending time with family at the beach or countryside retreats.
  • Passions: Fashion, sustainability, cultural heritage, and Brazilian cuisine.
  • Sports Affiliation: Supporter of football club Vasco da Gama.
  • Philanthropy: Involved in charitable efforts supporting education, women’s rights, and social inclusion initiatives.
  • Media Persona: Known for balancing glamour with authenticity, often appearing in lifestyle magazines and interviews that highlight her role as a working mother and public figure.

Net Worth :

  • Estimated Net Worth (2025): Approximately $131 million USD, according to People AI.

  • Alternative Estimates: Other sources suggest a range between $5 million and $20 million USD, reflecting variations in data and estimation methods.


Income Sources

Juliana Paes’s wealth is derived from multiple streams:

  • Television & Film: Lead roles in major telenovelas like Caminho das Índias, A Dona do Pedaço, and Pantanal.

  • Brand Endorsements: High-profile campaigns with brands such as Vivara, Arezzo, and Colorama.

  • Social Media Influence: Estimated monthly earnings from Instagram range between $53K and $73K USD, with yearly projections between $635K and $871K USD.

  • Business Ventures: Investments in real estate and a successful cosmetics line contribute to her diversified income


 Lifestyle & Assets

Juliana Paes enjoys a luxurious lifestyle, often sharing glimpses of her travels and high-end events on social media. She has been seen wearing jewelry valued at over R$60,000 at events like the amfAR gala.

Awards & Achievements :

  • International Emmy Award (2010): Won Best Telenovela for Caminho das Índias, where she played the lead role Maya Meetha.
  • Troféu Imprensa (2010): Awarded Best Actress for her performance in Caminho das Índias.
  • Melhores do Ano (TV Globo Awards): Multiple wins including Best Actress for roles in A Força do Querer (2017) and A Dona do Pedaço (2019).
  • Prêmio Contigo! de TV: Recognized for Best Actress and Most Popular Actress several times throughout her career.
  • Extra Television Awards: Winner of Best Actress for various leading roles.
  • People’s Choice Awards Brazil: Voted one of the most beloved TV personalities multiple times.
  • Recognition for Social Impact: Honored for advocacy in diversity, women’s rights, and social inclusion.

Fun Facts :

  • Juliana Paes was initially reluctant to pursue acting but was encouraged by her family and friends.
  • She is fluent in Portuguese and has conversational skills in English and Spanish.
  • Before acting, Juliana worked as a model and appeared on the cover of Playboy Brazil in 2004.
  • She is known for her love of cooking and often shares Brazilian recipes with fans.
  • Juliana practices yoga regularly to maintain her physical and mental well-being.
  • She has a passion for samba and often participates in Carnival events in Rio de Janeiro.
  • Despite her fame, she values privacy and prefers to keep her family life out of the spotlight.
  • Juliana has voiced characters in popular animated films, including Tigress in the Brazilian dub of Kung Fu Panda.