Personal Details :
- Full Name: Flávia Martinez Pavanelli
- Stage Name: Flávia Pavanelli
- Born: March 2, 1998
- Age: 27 years old (as of 2025)
- Place of Birth: Arujá, São Paulo, Brazil
- Nationality: Brazilian
- Profession: Actress, Model, Influencer, Entrepreneur
- Known For: Role as Brenda in the telenovelas As Aventuras de Poliana and Poliana Moça
- Social Media Presence: Over 18 million followers on Instagram (@flaviapavanelli)
- Height: Approximately 1.67 meters (5 feet 6 inches)
- Eye Color: Brown
- Hair Color: Black
Social Media Presence :
- Instagram: @flaviapavanelli
- YouTube: Flávia Pavanelli
- TikTok: @flaviapavanelli
Career Overview :
Flávia Pavanelli began her career in the entertainment industry at a young age. Initially working as a model, she gained experience through commercials and photoshoots. Her online journey commenced with the question-and-answer platform Ask.fm, where she garnered attention and subsequently promoted her social media accounts, amassing a significant following on Facebook and Instagram.
In 2013, Flávia ventured into the digital space as a fashion and beauty blogger, launching her YouTube channel “Blog Da Flavinha.” This platform allowed her to showcase her style and connect with a broader audience, establishing her as a prominent digital influencer in Brazil. Her online presence led to collaborations with both national and international brands, further solidifying her status in the digital realm.
Aspiring to transition into acting, Flávia dedicated herself to acting courses starting in 2015. In 2016, she auditioned for the soap opera Malhação: Pro Dia Nascer Feliz but was not selected. Undeterred, she continued to hone her craft and, in 2018, made her acting debut portraying the character Brenda Castanheira Telles in the popular Brazilian telenovela As Aventuras de Poliana on SBT. Her performance was well-received, leading to her reprising the role in the sequel series Poliana Moça from 2022 to 2023.
In addition to her television roles, Flávia expanded her acting repertoire to the stage. In 2019, she performed in the play O Jardim dos Sonhadores, taking on the role of Olívia. This theatrical debut showcased her versatility and commitment to her craft.
Flávia’s foray into cinema came in 2021 with her role as Luana Di Sertani in the Netflix film Carnaval, marking her feature film debut. The film’s success further propelled her career, leading to more opportunities in the entertainment industry.
Beyond acting, Flávia has made appearances in various music videos, including collaborations with artists such as Rodrigo e Led, Gustavo Mioto, Iza, and Kevinho. These appearances have diversified her portfolio and expanded her reach within the entertainment sector.
Continuing to build her career, Flávia remains a significant figure in Brazilian entertainment, balancing her roles in television, theater, film, and digital platforms.
Personal Life & Interests :
Flávia Pavanelli was born in Arujá, São Paulo, Brazil. She maintains a close relationship with her family and often shares glimpses of her personal life on social media. Flávia is known for her warm and approachable personality, which resonates well with her fans.
She has a younger sister, Maria Clara Pavanelli, who is also active on social media as an influencer. Flávia has been open about her romantic relationships in the past, including notable relationships with Brazilian singer Kevinho and race car driver Adibe Marque.
Flávia is passionate about animal rights and frequently advocates for animal adoption and welfare. She actively supports campaigns promoting responsible pet ownership and cruelty-free lifestyles.
Outside of her professional career, Flávia enjoys fashion, beauty, and fitness. She shares skincare routines, makeup tips, and workout regimens with her followers, emphasizing the importance of self-care and wellness. Travel is another interest, and she often documents her journeys, highlighting new cultures and experiences.
Additionally, Flávia is an entrepreneur, having launched her own fashion brand, Youse, showcasing her business acumen and dedication to expanding her career beyond entertainment.
Net Worth :
As of 2025, Flávia Pavanelli’s estimated net worth is between $5 million and $79 million USD. This range reflects the diverse income streams she has cultivated over her career as an actress, model, and digital influencer.
Major Income Sources
- Instagram Endorsements: With over 17 million followers, Flávia commands approximately R$30,000 per sponsored post and up to R$50,000 for in-person event appearances. She collaborates with high-end brands like Dior, YSL, and Carolina Herrera.
- YouTube Channel: Her channel boasts over 5 million subscribers, generating revenue through ads, sponsorships, and merchandise sales.
- Television and Film Roles: Notable roles include her portrayal of Brenda in As Aventuras de Poliana and Poliana Moça, as well as her debut in the Netflix film Carnaval.
- Entrepreneurship: In 2021, Flávia launched her fashion brand, Youse, further diversifying her income.
Recent Investments
Flávia’s lifestyle reflects her financial success. In late 2024, she revealed an investment of approximately R$5 million in her bedroom and closet, which includes armored doors, automated lighting, and luxury items such as designer handbags and watches. She estimates the total value of her home at around R$7 million.
These endeavors collectively contribute to her substantial net worth, positioning her as a leading figure in Brazil’s digital and entertainment industries.
Awards & Achievements :
Flávia Pavanelli has garnered recognition for her multifaceted career in entertainment and digital influence. Below is a summary of her notable awards and achievements:
Awards
- MTV MIAW Brazil (2018): Awarded in the “Hi Girls” category, celebrating influential female figures in Brazilian pop culture.
- Capricho Awards (2016): Nominated for “Favorite It Girl,” highlighting her status as a leading digital influencer.
- My Nick Awards (2017): Nominated for “Trendy Babe,” recognizing her fashion-forward presence.
- Young Brazilian Award (2017): Nominated for “Best YouTube Channel,” acknowledging her impactful digital content.
- My Nick Awards (2018): Nominated for “Trendy Babe,” reaffirming her influence in the fashion and beauty sectors.
Notable Achievements
- Digital Influence: Amassed over 17 million followers on Instagram, becoming one of Brazil’s top digital influencers.
- Entrepreneurship: Launched her own skincare line, FAVE, featuring vegan and cruelty-free products like the Super Sérum Multimolecular Diurno and Noturno.
- Podcasting: Co-hosts the “Pod Delas” podcast with Tata Estaniecki, engaging audiences in discussions about lifestyle, fashion, and entertainment.
- Television and Film: Starred as Brenda Castanheira Telles in the telenovelas As Aventuras de Poliana and Poliana Moça, and featured in the Netflix film Carnaval.
These accolades and endeavors underscore Flávia Pavanelli’s significant impact in the realms of digital media, fashion, and entertainment.
Fun Facts :
- Flávia started her online career on Ask.fm before becoming a YouTube influencer.
- She originally wanted to be a lawyer before pursuing modeling and acting.
- Flávia is known for her love of animals and actively promotes pet adoption.
- She launched her own vegan skincare line called FAVE.
- Despite her fame, Flávia remains close to her family and often features her sister on social media.
- She is also a co-host of the popular podcast “Pod Delas.”
- Flávia enjoys traveling and often shares glimpses of her adventures with fans.