Personal Details :
- Full Name: Fei Fei Sun
- Date of Birth: March 20, 1989
- Place of Birth: Weifang, Shandong, China
- Nationality: Chinese
- Height: 5 ft 11 in (180 cm)
- Hair Color: Black
- Eye Color: Brown
- Education: Suzhou University (Fashion Design)
- Occupation: Supermodel
- Agency: The Lions, Women Management, IMG Models
- Languages Spoken: Mandarin, English
- Family: Very private about family; no public details available
- Notable Traits: Known for elegant runway presence and versatility in fashion editorials
- Hobbies: Traveling, photography, fitness
- Social Causes: Supports environmental sustainability and women empowerment initiatives
Social Media Presence :
- Instagram: @feifeisun
- Weibo: @feifeisun
Career Overview :
Fei Fei Sun began her modeling career in 2007 after winning the Elite Model Look China contest, which opened doors to the international fashion industry. She quickly rose to prominence with her unique look and poise, becoming one of the most sought-after models from Asia.
Sun made history as the first Asian model to open a Prada runway show, a landmark achievement that established her as a trailblazer in high fashion. Over the years, she has walked for numerous prestigious designers including Chanel, Louis Vuitton, Valentino, Givenchy, Dior, and Versace.
Her editorial work is extensive, having appeared on the covers and pages of major fashion magazines such as Vogue (various international editions), Harper’s Bazaar, Elle, W Magazine, and Numéro. Fei Fei’s versatility has made her a favorite for both haute couture and commercial campaigns.
She has been featured in major advertising campaigns for brands like Tom Ford, Ralph Lauren, Swarovski, and Zara. Additionally, Fei Fei Sun serves as a global brand ambassador for Estée Lauder, further broadening her influence beyond the runway.
Throughout her career, Fei Fei has been praised for breaking barriers for Asian models in the Western fashion industry, championing diversity and representation. Her success continues to inspire many aspiring models worldwide.
Personal Life & Interests :
Fei Fei Sun tends to keep her personal life quite private, focusing most of her public presence on her professional modeling career. She was born and raised in Inner Mongolia, China, and often reflects a strong connection to her cultural roots in interviews and appearances.
Apart from modeling, Fei Fei has a deep passion for art and culture. She enjoys visiting museums, galleries, and exploring different artistic expressions around the world. Travel is also a significant interest of hers, as it allows her to experience diverse cultures and broaden her perspective.
Fei Fei is an advocate for diversity and inclusion within the fashion industry. She actively supports initiatives that promote greater representation of Asian models and minorities on international runways and in major campaigns. Through her influence, she encourages young models to pursue their dreams regardless of background or ethnicity.
In her downtime, Fei Fei indulges in creative hobbies such as photography and fashion design, which complement her work in the industry. She also supports philanthropic efforts related to education, women’s rights, and environmental sustainability, showing a commitment to using her platform for positive change.
Despite her busy schedule, Fei Fei values spending time with family and close friends, grounding herself in strong personal relationships amidst the fast-paced world of fashion.
Net Worth :
As of 2025, Fei Fei Sun’s estimated net worth is approximately $5 million USD. This wealth has been accumulated through her successful modeling career, lucrative brand endorsements, and entrepreneurial ventures.
Modeling Career
Fei Fei Sun has established herself as a prominent figure in the fashion industry. She has walked the runway for renowned designers such as Chanel, Dior, Prada, and Valentino, and has been featured in major fashion magazines including Vogue Italia, Harper’s Bazaar, and i-D. Her status as a top model has significantly contributed to her financial success.
Brand Endorsements
In 2017, Fei Fei Sun was appointed as a global spokesmodel for Estée Lauder, marking a significant milestone in her career. Her association with high-end brands has not only enhanced her visibility but also added to her earnings.
Entrepreneurial Ventures
Beyond modeling, Fei Fei Sun has ventured into entrepreneurship. She launched her own jewelry line, “Fei,” which features designs inspired by Chinese culture. This business endeavor has diversified her income streams and contributed to her overall net worth.
Philanthropy
Fei Fei Sun is also known for her philanthropic efforts. She supports various charitable causes, including education and women’s empowerment, reflecting her commitment to giving back to the community.
Awards & Achievements :
- First Asian Model on Vogue Italia Cover: In January 2013, Fei Fei Sun made history by becoming the first Asian model to grace the cover of Vogue Italia, marking a significant milestone in her career.
- First Asian Model in Valentino Campaign: In 2012, she became the first Asian model to front a Valentino advertising campaign, showcasing her growing influence in the fashion industry.
- First East Asian Model on American Vogue Fold Cover: In 2014, Fei Fei Sun was featured on the fold cover of the September issue of American Vogue, becoming the first East Asian model to achieve this honor.
- Estée Lauder Global Spokesmodel: In 2017, she was appointed as the global spokesperson for Estée Lauder, further solidifying her status in the beauty industry.
- BoF 500 Inclusion: Fei Fei Sun is recognized in the Business of Fashion’s BoF 500 list, which acknowledges the most influential people shaping the global fashion industry.
- Industry Icon Recognition: Models.com featured her in its “Industry Icons” list, highlighting her as one of the most influential models in the industry.
- Multiple Model of the Year Nominations: She has been nominated for “Model of the Year” at the Models.com awards in 2018 and has also been recognized for her exceptional street style in previous years.
Fun Facts :
- Fei Fei Sun started her modeling career after winning a contest held by New Silk Road Model Management in 2008.
- She was discovered at the age of 17 while attending university in Shanghai.
- Fei Fei is known for her elegant runway walk and distinctive high cheekbones.
- She has worked with many top designers including Prada, Chanel, and Louis Vuitton.
- Fei Fei Sun is fluent in both Mandarin and English.
- She is passionate about art and often visits museums and galleries around the world.
- Despite her high-profile career, she remains grounded and values her family deeply.